Privacy Policy

1. Who we are

Groom to Pawfection is a dog grooming business based in Rugby, Warwickshire.

For the purposes of UK data protection law, Groom to Pawfection is responsible for the personal information it collects and uses.

2. Information we collect

We only collect information that is reasonably necessary to provide our grooming services, communicate with customers and operate the business.

• your name
• telephone number
• email address
• social media details where you choose to provide them
• information you provide when contacting us or making an enquiry
• information about your dog, including their name, breed and age
• information relevant to safely grooming your dog, such as allergies, medical conditions, vaccination status and behavioural concerns
• your grooming consent and other choices made through our New Client Registration form
• your signature and the date of your registration
• photographs of your dog where appropriate

Most of this information is provided directly by you.

3. How we use your information

We may use the information you provide to:

• respond to enquiries
• communicate with you about grooming services
• provide and manage grooming services
• maintain appropriate customer and grooming records
• understand your dog's individual grooming, health and behavioural requirements
• help us provide a safe grooming environment for your dog
• record the grooming permissions and agreements you have given us
• contact you if necessary in connection with your dog or our services
• deal with questions, complaints or disputes
• maintain appropriate business and financial records
• comply with legal or regulatory requirements where applicable

We do not sell your personal information.

4. New Client Registration and grooming consent

Before providing grooming services, we may ask you to complete our New Client Registration form.

The form collects your contact information together with information about your dog that may be relevant to their grooming, health, comfort and safety.

It also records your agreement to our Grooming Terms and any optional permissions you choose to give us.

Information submitted through the website is processed by the website and sent electronically to Groom to Pawfection.

The current version of the website does not maintain a customer account or customer database.

5. Photographs and social media

We may ask for your permission to take and use photographs of your dog on the Groom to Pawfection website or social media accounts.

This permission is optional and is separate from the consent required for grooming.

If you provide a social media handle, you may also choose whether you are happy for us to tag you when photographs of your dog are published.

You can withdraw your permission for future use of photographs or social media tagging at any time by contacting us.

Withdrawing consent will not affect the lawfulness of any use that took place before consent was withdrawn.

6. Our lawful bases for using personal information

UK data protection law requires us to have a lawful basis for using personal information.

Depending on the circumstances, Groom to Pawfection may rely on contract, legitimate interests, legal obligation or consent.

Where we rely on consent, you may withdraw that consent at any time.

7. Who we may share information with

We do not sell or rent customer information to other businesses.

We use trusted service providers where necessary to operate our website and provide our services.

• Cloudflare, which provides the hosting and infrastructure used to operate our website
• Resend, which provides the email delivery service used to send New Client Registration information to Groom to Pawfection and registration confirmation emails to customers

These providers may process personal information on our behalf where necessary to provide their services. We may also disclose information where required by law or where reasonably necessary to establish, exercise or defend legal claims. In an emergency involving your dog, relevant information may be provided to a veterinary professional where necessary to help obtain appropriate treatment.

8. How we protect your information

We take reasonable steps to protect personal information against unauthorised access, loss, misuse, alteration or disclosure.

Information submitted through our website is transmitted using secure HTTPS connections. Access to business accounts containing customer information is restricted and appropriate account security measures are used.

Our current website does not maintain a customer account or customer database. New Client Registration information submitted through the website is processed by our website infrastructure and sent electronically to Groom to Pawfection using our email delivery provider.

Although we take appropriate precautions, no method of transmitting or storing information electronically can be guaranteed to be completely secure.

9. International transfers

Some of the service providers we use may process personal information outside the United Kingdom, including in the United States.

Where personal information is transferred internationally, we rely on our service providers to use appropriate safeguards as required by applicable UK data protection law.

Our service providers publish further information about their data protection practices and international transfer arrangements in their own privacy documentation.

10. How long we keep your information

We keep personal information only for as long as reasonably necessary for the purpose for which it was collected and to meet any legal, accounting, insurance or legitimate business record-keeping requirements.

Different types of information may therefore be retained for different periods.

When information is no longer reasonably required, it will be deleted or securely disposed of where appropriate.

Where you withdraw consent for photographs or social media use, we will stop using your information for future activity covered by that consent, subject to information that we may need to retain for legitimate or legal purposes.

11. Cookies and website information

Groom to Pawfection does not currently use cookies for analytics, advertising or marketing purposes.

If we introduce optional cookies or similar technologies that require your permission in the future, we will ask for your consent before using them where required.

More information about cookies used by this website can be found in our Cookie Policy.

12. Links to other websites

Our website may contain links to third-party websites or services, including social media platforms and mapping services.

Those websites operate under their own privacy policies and Groom to Pawfection is not responsible for how third-party websites collect or use your information.

We recommend reviewing the privacy information provided by those services when using them.

13. Your data protection rights

Depending on the circumstances and the lawful basis on which your information is being used, UK data protection law gives you a number of rights.

• ask us for a copy of the personal information we hold about you
• ask us to correct information that is inaccurate or incomplete
• ask us to delete your personal information in certain circumstances
• ask us to restrict how your information is used in certain circumstances
• object to certain uses of your personal information
• ask for certain information to be transferred where applicable
• withdraw consent at any time where we rely on consent

These rights do not apply in exactly the same way in every circumstance. If you would like to exercise any of your data protection rights, please contact us.

14. Complaints

If you have concerns about how Groom to Pawfection uses your personal information, please contact us first so that we have an opportunity to investigate and resolve the matter.

You also have the right to complain to the Information Commissioner's Office (ICO), the UK's independent regulator for data protection.

15. Changes to this Privacy Policy

We may update this Privacy Policy from time to time, for example if our services, website or the way we use personal information changes.

The latest version will be published on this website with the date it was last updated.

16. Contact us

If you have any questions about this Privacy Policy, how your information is used or your data protection rights, please contact: